Wednesday, March 2, 2011

3.What kind of media institution might distribute my media product and why?


One of the companies that are likely to distribute our thriller movie would be Focus Features. Focus Features distribute mostly indie, quirky films that are not always widely popular once released at the cinema, but are a big success generally when released onto DVD, or who generally are nominated for a number of awards. Focus Features most well known films include; 'Billy Elliot' 'The Pianist' 'Lost in Translation' 'Silent Hill' 'Brokeback Mountain'and 'Milk.' However, even though this particular film wasn't Focus Features biggest hit, 'Brick' is a very similar film to our own. 'Brick' most probably influenced us more than any other thriller, as it's opening sequence left us wanting more and intrigued us. It captivated it's audience with it's uncomfortable quirkiness, something that me and my group were inspired by and wanted to do. Therefore this is why I think that Focus Features would be an ideal distributer for our own thriller movie.


Here are some YouTube comments that have been written about Focus Features on their intents video:



However distributors like 'Lionsgate are more mainstream rather than attracting a narrow audience. In there past years they have distributed films such as 'Saw' 'The Next Three Days' and the 'Expendables.' Even though these thrillers are more action packed than Focus Features. However not only to Lionsgate distribute movies but they also distribute television series, so as they have a wider and more knowledgable experience they would be beneficial if they were to distribute our film 'Pulse.' Also Lionsgate have a different distribution logo for their horror/thriller films.
Lionsgate horror distribution logo






Lionsgate general distribution logo


The thing that I love most about Lionsgate distribution intent is that they have two seperate one's for a particular film. For example the horror intent appears you are entering the gates of hell, whereas the general Lionsgate intent appears as if you're entering the gates of heaven.
Here I have incorporated Lionsgate's horror distribution intent in my groups horror opening sequence as a contact sheet.
I think that the Lionsgate horror distribution intent would connote with Pulse's opening sequence as the use of red connotes with the blood used on the girls body and on the note that Merlin picks up. If we were to use the normal Lionsgate intent I think that it wouldn't allow for us to capture and intrigue our target audience, as it is rather random and would throw them off course. The non-diegetic sound used for the horror intent is also very eerie and sustains a powerfulness, as if the audience are expecting something dangerous or negative to happen. Whereas the normal intent is quite fluent and chirpy, almost as if it is welcoming the audience into something pleasant- like a feel good movie. Overall the Lionsgate horror intent would be pretty ideal for me and my group to feature and distribute in our thriller movie.